Meet Criteo GO: now with access to emerging advertising opportunities inside ChatGPT.

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• Platform

  • Commerce Media Platform - The connected commerce media environment for the open internet
  • Commerce Growth - For marketers & agencies looking for automated acquisition & retention
  • Criteo GO - Self-service performance advertising powered by Criteo AI
  • Commerce Max - For brands & agencies looking for retail media on the open internet
  • Commerce Grid - For media owners, agencies, and retailers looking to connect media and commerce with programmatic
  • Commerce Yield - For retailers, marketplaces & commerce companies looking to control, scale, and maximize digital asset monetization

• Technology

  • Addressability - Learn about our multi-pronged addressability strategy for the ecosystem
  • Commerce AI - Reach your goals faster with advanced AI that thinks like a shopper
  • Predictive Bidding - Bids based on the predicted value of each user to save you money
  • Product Recommendations - Intent-based recommendations that drive more sales
  • Shopper Graph - Connects shopper IDs & commerce data to scale and optimize your campaigns

• Solutions

  • For Advertisers - Connect products to people with performance media and retail media
  • For Retailers - Earn incremental revenue with retail media
  • For Media Owners - Grow revenue faster with the power of commerce
  • For Agencies - Differentiate and deliver value with commerce intelligence
  • For Marketplaces - Help your third-party sellers grow while creating a new seller-funded revenue stream.

• By industry

  • For Beauty Brands - See how our deep Beauty data and expertise power smarter full-funnel advertising
  • For Travel Brands - Go from browsing to booking faster with Criteo’s full-funnel advertising solutions
  • For CE Brands - Reach the right electronics shoppers with performance media and retail media powered by commerce intelligence.

• Capabilities

  • Performance Media

    • Customer Acquisition - Reach new people who are likely interested in you but don't know you yet
    • Customer Retention - Increase customer lifetime value from people who already know you
    • Dynamic Retargeting - Increase conversions from people who know you with personalized product ads
    • Commerce Audiences - Find (and keep) your next best customer with Commerce Audiences built on real shopper data.
    • Video Advertising - Drive discovery and engagement with online video
    • GO Campaigns - Cross-channel performance — simplified for brands of any size.

  • Retail Media

    • Retail Media - Reach and convert shoppers with relevant ads near the digital point of sale

• Resources

  • General
    • Resource Center - Reports, guides, webinars, and more to inform your ad strategy
    • Blog - Fresh insights on commerce media and digital advertising
    • Success Stories - How others have realized their goals by partnering with Criteo
    • Consumer Trends - The latest consumer data for 20 countries and 600+ product categories
    • Glossary - Definitions of the most common digital advertising terminology
    • Help Center - FAQs, guides, and more to help you maximize your Criteo campaigns
    • Events - See where Criteo will be next

• About

  • Company - Get to know Criteo
  • Investors - Information for investors
  • In the News - Press releases and mentions
  • Diversity, Equity and Inclusion - Our DEI pillars, goals, and more
  • Sustainability - Our approach for a sustainable future
  • Trust Center - Our ad ethics, privacy, security and business integrity practices
  • Careers - Explore open opportunities

BlueMedia Implements Criteo Direct Bidder for AMP; Sees more than 6X More AMP Revenue from Criteo.

Challenge

BlueMedia provides essential services to publishers, including ad monetization and creative production. BlueMedia has utilized Google’s Accelerated Mobile Pages (AMP) framework in order to drive more mobile traffic, speed page load times, and improve the user experience.

Solution

BlueMedia utilizes header bidding on the web to drive additional advertising revenue for publishers. BlueMedia turned to Criteo, a partner that is crucial to its publishers, to implement Criteo as the first bidder in AMP. It was fast and easy to set up Criteo Direct Bidder for AMP, and BlueMedia’s publishers immediately began earning more from AMP inventory.

“We chose to work with Criteo for AMP because of Criteo’s commitment to quality ads.”
–Rafael Martín, Director of Operations

Results

• 7x increase in revenue from Criteo Direct Bidder for AMP
• 2x increase in CTR for AMP compared to desktop and other mobile web environments

Ready to write your own success story with Criteo?

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