Solutions for advertisers | Criteo

Meet Criteo GO: now with access to emerging advertising opportunities inside ChatGPT.

Learn more

Ads with commerce intelligence for higher ROI

Connect products to shoppers at every stage of their journey with easy to use, commerce AI-powered performance and retail media advertising solutions.

Why advertisers choose Criteo

Smart Audience Targeting

Multi-Channel Reach

Full-Funnel Activation

AI-Powered Outcomes

Measurement & Insights

Reach shoppers at scale who’ll click and buy, not say good-bye.

Find and engage audiences with the intent and the size to be worth it. We have thousands of quick-launch audiences designed for performance, or you can build your own, to engage relevant customers or the best new prospects at scale.

Audience forecasting tool

Predict the potential reach of each audience you build.

Purchasing power

Zero in on high-value customers.

Brand & Category affinity

Target audiences interested in a specific brand or category.

Be there for the whole journey.

Attract new customers and grow your existing relationships with an always-on, full-funnel strategy. Our AI will do the work for you, automatically engaging audiences whenever they’re ready with just the right acquisition or retention message.

User behavior insights

Get intel on first-time buyers, repeat buyers, and more.

Full-funnel reporting

Measure acquisition and retention strategies in one place.

Audience performance reporting

Get to know what your audiences like and how they behave.

All the results. None of the guesswork.

Our commerce AI makes decisions so you don’t have to, using machine learning to maximize campaign performance. Just set your goal and our AI will handle the bidding, budget, audiences, creative, and optimization.

Deep learning

For advanced pattern recognition in fragmented data.

Generative AI

For real-time, hyper-relevant ad experiences.

Dynamic Creative Optimization

To tailor ad formats by segment, context, and device.

Have questions?

Got questions? We've got answers.

How easy is it to get started with Criteo?

Launching your first performance campaign with Criteo includes a few steps to import your product catalog (product feed), check that the Criteo OneTag is running on your website, and build your first ad set. For more details, read our Quick Start Guide.

Experience performance and retail media powered by commerce intelligence

Ready to learn more about our commerce media solutions?

Let's talk