GO campaigns | The AI-powered, cross-channel ad solution

Meet Criteo GO: now with access to emerging advertising opportunities inside ChatGPT.

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GO CAMPAIGNS

Performance campaigns, made simple

GO Campaigns lie within Commerce Growth, designed to help you launch quickly and drive measurable results with less manual work.

Go faster (and bigger), without sacrificing performance

See higher returns

GO campaigns deliver +9% ROAS* for more value at every stage: More traffic, more new customers, and more revenue.

*Average uplift, +1500 advertisers

• Launch fast
  It takes as little as five clicks and 10 minutes to go live with a campaign.

• Extend reach
  With the largest supply of domains and apps across the open web and social (+35K), your ads will show wherever shoppers go.

Features

Ad campaigns for people doing everything else, too

Cross-channel
Al-powered
Efficiency & Scale

All formats and channels. One Campaign.

Since GO Campaigns run in Commerce Growth, you can run display and video ads across the open web and social media in One. Single. Place. Facebook, Instagram, and thousands of publisher sites…Commerce Growth covers all of them without you juggling different logins and platforms.

No need to master all channels

AI automatically follows the best practices for each channel to deliver the best performance.

Never miss a shopper

GO Campaigns in Commerce Growth automatically serve ads wherever they find relevant shoppers, no manual or separate campaigns required.

One campaign. One reporting hub.

Understand how each channel and ad is doing without having to piece together 5 different reports from 5 different platforms.

We put the AI in campaign gains.

Drive more sales and ROAS with AI trained on years of commerce data. GO Campaigns in Commerce Growth understand the what, where, and why of buys so your ads hit the right people and turn intent into revenue.

Forget manual optimization

Automated targeting, bidding, and personalization keep spend in check and performance on point—hands-free.

Max our ROAS, not your anxiety

AI-powered budget optimization drives max ROAS from every dollar, with full visibility and granular reporting.

Always hit your goals

Campaigns are automatically adjusted to drive sales, revenue, or visits based on real-time performance.

Built for the one-person marketing team.

GO campaigns are the faster way to get more from every ad dollar, no PhD in performance needed. We’ve baked in all the best practices and automated the busywork so you can get more clicks and customers, even on your lunch break.

No hands-on management

Just tell us if you want visits, sales, or revenue, set your budget, and Criteo AI will do the rest.

No long or complicated setups

Launch in a few minutes with campaigns pre-configured to deliver the best results right out of the gate.

No stress

Automated targeting and bidding remove guesswork and maximize results. Consolidated reporting saves hours of manual work.

Performance advertising built for speed

Based in the US or UK? Check out Criteo GO!

What can GO campaigns do for you?

Grow your business fast with simple, effective ads that drive awareness and sales.

• Get traffic
  Get people who'll like your products to discover your brand and browse your site.
• Get new customers
  Get first-time conversions by targeting people who are highly likely to buy from you but haven't yet.
• Get more conversions
  Drive more value from new and returning customers for more brand loyalty and higher customer lifetime value.

When you’ll need GO Campaigns

• You need to drive profitable growth, for less.
  Commerce Growth uses commerce-trained AI and 20 years of performance expertise to drive maximum results for minimum effort, fast.
• You want to reach more shoppers, with less complexity.
  Commerce Growth unifies web, social, and video into a single, streamlined GO campaign that delivers seamlessly across all channels.
• You have a small team stretched in many directions.
  Designed for simplicity, Commerce Growth empowers lean teams and nontechnical users to run GO campaigns confidently.

See the results we helped others achieve

Discover why 17,000+ global clients trust Criteo as their preferred partner.

Want to dig deeper?

Here are some other resources and info you might want to check out.

• Learning
  GO Unpacked Course Learn how GO campaigns enable effortless, cross-channel performance to help you focus on what truly matters — growing your business.
• Tips
  Scaling Up The three pillars of scaling reach and ROI.
• Commerce AI
  AI for Performance Marketers Learn how marketers are really using AI to boost results.

FAQ’s

Got questions? We've got answers.

• How easy is it to get started with Commerce Growth?
  Launching your first performance campaign with Criteo includes a few steps to import your product catalog (product feed), check that the Criteo OneTag is running on your website, and build your first ad set.