The Collaboration Imperative - How Retailers and Brands Win in 2018 | Criteo
Meet Criteo GO: now with access to emerging advertising opportunities inside ChatGPT.
Platform
- Commerce Media Platform: The connected commerce media environment for the open internet
Link - Commerce Growth: For marketers & agencies looking for automated acquisition & retention
Link - Criteo GO: Self-service performance advertising powered by Criteo AI
Link - Commerce Max: For brands & agencies looking for retail media on the open internet
Link - Commerce Grid: For media owners, agencies, and retailers looking to connect media and commerce with programmatic
Link - Commerce Yield: For retailers, marketplaces & commerce companies looking to control, scale, and maximize digital asset monetization
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Technology
- Addressability: Learn about our multi-pronged addressability strategy for the ecosystem
Link - Commerce AI: Reach your goals faster with advanced AI that thinks like a shopper
Link - Predictive Bidding: Bids based on the predicted value of each user to save you money
Link - Product Recommendations: Intent-based recommendations that drive more sales
Link - Shopper Graph: Connects shopper IDs & commerce data to scale and optimize your campaigns
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Solutions
By business
- For Advertisers: Connect products to people with performance media and retail media
Link - For Retailers: Earn incremental revenue with retail media
Link - For Media Owners: Grow revenue faster with the power of commerce
Link - For Agencies: Differentiate and deliver value with commerce intelligence
Link - For Marketplaces: Help your third-party sellers grow while creating a new seller-funded revenue stream.
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By industry
- For Beauty Brands: See how our deep Beauty data and expertise power smarter full-funnel advertising
Link - For Travel Brands: Go from browsing to booking faster with Criteo’s full-funnel advertising solutions
Link - For CE Brands: Reach the right electronics shoppers with performance media and retail media powered by commerce intelligence.
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Capabilities
Performance Media
- Customer Acquisition: Reach new people who are likely interested in you but don't know you yet
Link - Customer Retention: Increase customer lifetime value from people who already know you
Link - Dynamic Retargeting: Increase conversions from people who know you with personalized product ads
Link - Commerce Audiences: Find (and keep) your next best customer with Commerce Audiences built on real shopper data.
Link - Video Advertising: Drive discovery and engagement with online video
Link - GO Campaigns: Cross-channel performance — simplified for brands of any size.
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Retail Media
- Retail Media: Reach and convert shoppers with relevant ads near the digital point of sale
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Resources
General
Insights, education, Criteo updates, and more
- Resource Center: Reports, guides, webinars, and more to inform your ad strategy
Link - Blog: Fresh insights on commerce media and digital advertising
Link - Success Stories: How others have realized their goals by partnering with Criteo
Link - Consumer Trends: The latest consumer data for 20 countries and 600+ product categories
Link - Glossary: Definitions of the most common digital advertising terminology
Link - Help Center: FAQs, guides, and more to help you maximize your Criteo campaigns
Link - Events: See where Criteo will be next
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Creative Formats
Ad formats and a gallery of real-world ad examples
- Digital Ad Formats: Explore our ad formats for video, adaptive, rich media, and more
Link - Ad Gallery: Real-world examples for a variety of formats, verticals, and regions
Link - Dynamic Creative Optimization+: Real-time creative decisioning that scales to make sure your ads are seen
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