Meet Criteo GO: now with access to emerging advertising opportunities inside ChatGPT.

Platform

• Commerce Media PlatformThe connected commerce media environment for the open internet
  • Commerce GrowthFor marketers & agencies looking for automated acquisition & retention
  • Criteo GOSelf-service performance advertising powered by Criteo AI
  • Commerce MaxFor brands & agencies looking for retail media on the open internet
  • Commerce GridFor media owners, agencies, and retailers looking to connect media and commerce with programmatic
  • Commerce YieldFor retailers, marketplaces & commerce companies looking to control, scale, and maximize digital asset monetization

Technology

• AddressabilityLearn about our multi-pronged addressability strategy for the ecosystem
  • Commerce AIReach your goals faster with advanced AI that thinks like a shopper
  • Predictive BiddingBids based on the predicted value of each user to save you money
  • Product RecommendationsIntent-based recommendations that drive more sales
  • Shopper GraphConnects shopper IDs & commerce data to scale and optimize your campaigns

Solutions

By business

• For AdvertisersConnect products to people with performance media and retail media
  • For RetailersEarn incremental revenue with retail media
  • For Media OwnersGrow revenue faster with the power of commerce
  • For AgenciesDifferentiate and deliver value with commerce intelligence
  • For MarketplacesHelp your third-party sellers grow while creating a new seller-funded revenue stream.

By industry

• For Beauty BrandsSee how our deep Beauty data and expertise power smarter full-funnel advertising
  • For Travel BrandsGo from browsing to booking faster with Criteo’s full-funnel advertising solutions
  • For CE BrandsReach the right electronics shoppers with performance media and retail media powered by commerce intelligence.

Capabilities

Performance Media

• Customer AcquisitionReach new people who are likely interested in you but don't know you yet
  • Customer RetentionIncrease customer lifetime value from people who already know you
  • Dynamic RetargetingIncrease conversions from people who know you with personalized product ads
  • Commerce AudiencesFind (and keep) your next best customer with Commerce Audiences built on real shopper data.
  • Video AdvertisingDrive discovery and engagement with online video
  • GO CampaignsCross-channel performance — simplified for brands of any size.

Retail Media

• Retail MediaReach and convert shoppers with relevant ads near the digital point of sale

Resources

General

• Resource CenterReports, guides, webinars, and more to inform your ad strategy
  • BlogFresh insights on commerce media and digital advertising
  • Success StoriesHow others have realized their goals by partnering with Criteo
  • Consumer TrendsThe latest consumer data for 20 countries and 600+ product categories
  • GlossaryDefinitions of the most common digital advertising terminology
  • Help Center FAQs, guides, and more to help you maximize your Criteo campaigns
  • EventsSee where Criteo will be next

Creative Formats

• Digital Ad FormatsExplore our ad formats for video, adaptive, rich media, and more
  • Ad GalleryReal-world examples for a variety of formats, verticals, and regions
  • Dynamic Creative Optimization+Real-time creative decisioning that scales to make sure your ads are seen

About

• CompanyGet to know Criteo
  • InvestorsInformation for investors
  • In the NewsPress releases and mentions
  • Diversity, Equity and InclusionOur DEI pillars, goals, and more
  • SustainabilityOur approach for a sustainable future
  • Trust CenterOur ad ethics, privacy, security and business integrity practices
  • CareersExplore open opportunities

In the News

RecSys and internet commerce (with Michael Komasinski)

Retail Media 2026: The Next Era of Commerce

ChatGPT’s Criteo partnership shows how ad tech is coming to AI ads

Criteo Joins OpenAI Advertising Pilot in ChatGPT

Migros and Criteo Partner to Enhance Retail Media Offering in Switzerland

JB Hi-Fi launches Australia’s first Consumer Electronics Retail Media Network with Criteo

Criteo’s recommendations for chatbots

Criteo Introduces Agentic Commerce Recommendation Service to Power AI Shopping Assistants

OpenAI has a $25 billion opportunity in the ad business — but a lot to prove

Robots come for advertising

How Criteo is turning LLMs into its next big advertising channel

Retailers turn to agentic AI to keep shoppers onsite