Team members Archive | Criteo

Meet Criteo GO: smarter advertising starts here!

• Platform

  • Commerce Media Platform: The connected commerce media environment for the open internet.
  • Commerce Growth: For marketers & agencies looking for automated acquisition & retention.
  • Criteo GO: Self-service performance advertising powered by Criteo AI.
  • Commerce Max: For brands & agencies looking for retail media on the open internet.
  • Commerce Grid: For media owners, agencies, and retailers looking to connect media and commerce with programmatic.
  • Commerce Yield: For retailers, marketplaces & commerce companies looking to control, scale, and maximize digital asset monetization.

• Technology

  • Addressability: Learn about our multi-pronged addressability strategy for the ecosystem.
  • Commerce AI: Reach your goals faster with advanced AI that thinks like a shopper.
  • Predictive Bidding: Bids based on the predicted value of each user to save you money.
  • Product Recommendations: Intent-based recommendations that drive more sales.
  • Shopper Graph: Connects shopper IDs & commerce data to scale and optimize your campaigns.

• Solutions

  • By business
    • For Advertisers: Connect products to people with performance media and retail media.
    • For Retailers: Earn incremental revenue with retail media.
    • For Media Owners: Grow revenue faster with the power of commerce.
    • For Agencies: Differentiate and deliver value with commerce intelligence.
    • For Marketplaces: Help your third-party sellers grow while creating a new seller-funded revenue stream.
  • By industry
    • For Beauty Brands: See how our deep Beauty data and expertise power smarter full-funnel advertising.
    • For Travel Brands: Go from browsing to booking faster with Criteo’s full-funnel advertising solutions.
    • For CE Brands: Reach the right electronics shoppers with performance media and retail media powered by commerce intelligence.

• Capabilities

  • Performance Media
    • Customer Acquisition: Reach new people who are likely interested in you but don't know you yet.
    • Customer Retention: Increase customer lifetime value from people who already know you.
    • Dynamic Retargeting: Increase conversions from people who know you with personalized product ads.
    • Commerce Audiences: Find (and keep) your next best customer with Commerce Audiences built on real shopper data.
    • Video Advertising: Drive discovery and engagement with online video.
    • GO Campaigns: Cross-channel performance — simplified for brands of any size.
  • Retail Media
    • Retail Media: Reach and convert shoppers with relevant ads near the digital point of sale.

• Resources

  • General
    • Resource Center: Reports, guides, webinars, and more to inform your ad strategy.
    • Blog: Fresh insights on commerce media and digital advertising.
    • Success Stories: How others have realized their goals by partnering with Criteo.
    • Consumer Trends: The latest consumer data for 20 countries and 600+ product categories.
    • Glossary: Definitions of the most common digital advertising terminology.
    • Help Center: FAQs, guides, and more to help you maximize your Criteo campaigns.
    • Events: See where Criteo will be next.

• Creative Formats

  • Digital Ad Formats: Explore our ad formats for video, adaptive, rich media, and more.
  • Ad Gallery: Real-world examples for a variety of formats, verticals, and regions.
  • Dynamic Creative Optimization+: Real-time creative decisioning that scales to make sure your ads are seen.

• About

  • Company: Get to know Criteo.
  • Investors: Information for investors.
  • In the News: Press releases and mentions.
  • Diversity, Equity and Inclusion: Our DEI pillars, goals, and more.
  • Sustainability: Our approach for a sustainable future.
  • Trust Center: Our ad ethics, privacy, security and business integrity practices.