Adtech Archives | Criteo
Meet Criteo GO: now with access to emerging advertising opportunities inside ChatGPT.
Platform
- Commerce Media Platform - The connected commerce media environment for the open internet
- Commerce Growth - For marketers & agencies looking for automated acquisition & retention
- Criteo GO - Self-service performance advertising powered by Criteo AI
- Commerce Max - For brands & agencies looking for retail media on the open internet
- Commerce Grid - For media owners, agencies, and retailers looking to connect media and commerce with programmatic
- Commerce Yield - For retailers, marketplaces & commerce companies looking to control, scale, and maximize digital asset monetization
Technology
- Addressability - Learn about our multi-pronged addressability strategy for the ecosystem
- Commerce AI - Reach your goals faster with advanced AI that thinks like a shopper
- Predictive Bidding - Bids based on the predicted value of each user to save you money
- Product Recommendations - Intent-based recommendations that drive more sales
- Shopper Graph - Connects shopper IDs & commerce data to scale and optimize your campaigns
Solutions By Business
- For Advertisers - Connect products to people with performance media and retail media
- For Retailers - Earn incremental revenue with retail media
- For Media Owners - Grow revenue faster with the power of commerce
- For Agencies - Differentiate and deliver value with commerce intelligence
- For Marketplaces - Help your third-party sellers grow while creating a new seller-funded revenue stream.
Resources
- Resource Center - Reports, guides, webinars, and more to inform your ad strategy
- Blog - Fresh insights on commerce media and digital advertising
- Success Stories - How others have realized their goals by partnering with Criteo
- Consumer Trends - The latest consumer data for 20 countries and 600+ product categories
- Glossary - Definitions of the most common digital advertising terminology
- Help Center - FAQs, guides, and more to help you maximize your Criteo campaigns
- Events - See where Criteo will be next
Capabilities Performance Media
- Customer Acquisition - Reach new people who are likely interested in you but don't know you yet
- Customer Retention - Increase customer lifetime value from people who already know you
- Dynamic Retargeting - Increase conversions from people who know you with personalized product ads
- Commerce Audiences - Find (and keep) your next best customer with Commerce Audiences built on real shopper data.
- Video Advertising - Drive discovery and engagement with online video
- GO Campaigns - Cross-channel performance — simplified for brands of any size.
Retail Media
- Retail Media - Reach and convert shoppers with relevant ads near the digital point of sale
Creative Formats
- Digital Ad Formats - Explore our ad formats for video, adaptive, rich media, and more
- Ad Gallery - Real-world examples for a variety of formats, verticals, and regions
- Dynamic Creative Optimization+ - Real-time creative decisioning that scales to make sure your ads are seen.
Commerce Academy - Expand your knowledge and skills with our best-in-class certifications.
Get started
- About
- Company - Get to know Criteo
- Investors - Information for investors
- In the News - Press releases and mentions
- Diversity, Equity and Inclusion - Our DEI pillars, goals, and more
- Sustainability - Our approach for a sustainable future
- Trust Center - Our ad ethics, privacy, security and business integrity practices
- Careers - Explore open opportunities
Adtech
What’s the best way to advertise a small business? A guide for 2026 and beyond
Growth marketing case studies: How brands are growing smarter with Criteo GO
Samsung
Cross-channel advertising and full-funnel marketing
How to get new customers online
Cross-channel and full-funnel marketing explained
AAA Auto
Melhor Envio
What to look for in an AI advertising platform in 2026
How to market my business without turning it into a full-time job
Commerce & AI Trend Report – 2026
Introducing Criteo GO: the simple way to launch and scale your ads