Elliott Moore, Author at Criteo | Page 3 of 3
Meet Criteo GO: now with access to emerging advertising opportunities inside ChatGPT.
Platform
- Commerce Media Platform: The connected commerce media environment for the open internet.
- Commerce Growth: For marketers & agencies looking for automated acquisition & retention.
- Criteo GO: Self-service performance advertising powered by Criteo AI.
- Commerce Max: For brands & agencies looking for retail media on the open internet.
- Commerce Grid: For media owners, agencies, and retailers looking to connect media and commerce with programmatic.
- Commerce Yield: For retailers, marketplaces & commerce companies looking to control, scale, and maximize digital asset monetization.
Technology
- Addressability: Learn about our multi-pronged addressability strategy for the ecosystem.
- Commerce AI: Reach your goals faster with advanced AI that thinks like a shopper.
- Predictive Bidding: Bids based on the predicted value of each user to save you money.
- Product Recommendations: Intent-based recommendations that drive more sales.
- Shopper Graph: Connects shopper IDs & commerce data to scale and optimize your campaigns.
Solutions
By Business
- For Advertisers: Connect products to people with performance media and retail media.
- For Retailers: Earn incremental revenue with retail media.
- For Media Owners: Grow revenue faster with the power of commerce.
- For Agencies: Differentiate and deliver value with commerce intelligence.
- For Marketplaces: Help your third-party sellers grow while creating a new seller-funded revenue stream.
By Industry
- For Beauty Brands: See how our deep Beauty data and expertise power smarter full-funnel advertising.
- For Travel Brands: Go from browsing to booking faster with Criteo’s full-funnel advertising solutions.
- For CE Brands: Reach the right electronics shoppers with performance media and retail media powered by commerce intelligence.
Capabilities
Performance Media
- Customer Acquisition: Reach new people who are likely interested in you but don't know you yet.
- Customer Retention: Increase customer lifetime value from people who already know you.
- Dynamic Retargeting: Increase conversions from people who know you with personalized product ads.
- Commerce Audiences: Find (and keep) your next best customer with Commerce Audiences built on real shopper data.
- Video Advertising: Drive discovery and engagement with online video.
- GO Campaigns: Cross-channel performance — simplified for brands of any size.
Blog Posts
- What’s the best way to advertise a small business? A guide for 2026 and beyond
- 11 ways to improve your ecommerce ads in the AI age
- Growth marketing case studies: How brands are growing smarter with Criteo GO
- Cross-channel advertising and full-funnel marketing
- How to get new customers online
- How to grow your Shopify store with Criteo GO
- Cross-channel and full-funnel marketing explained
- Running your first ad campaign: An introduction for businesses of any size
- The ultimate introduction to retargeting best practices
- What to look for in an AI advertising platform in 2026
- 23 Fourth of July marketing best practices for brands of any size
- How to market my business without it taking over my job
About the Author
Elliott Moore
Elliott is a Global Content Manager at Criteo based in the New York office. Before this role, he spent over 12 years working to build content strategies for AdTech firms across the world. Elliott is passionate about taking complex, constantly-evolving topics and making them enjoyable for anyone to read. A resident of Brooklyn, you can find him spending his free time cooking terribly with his partner, watching 90s rom-coms, or doing trivia with friends.