Meet Criteo GO: smarter advertising starts here!

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Platform

• Commerce Media Platform: The connected commerce media environment for the open internet
• Commerce Growth: For marketers & agencies looking for automated acquisition & retention
• Criteo GO: Self-service performance advertising powered by Criteo AI
• Commerce Max: For brands & agencies looking for retail media on the open internet
• Commerce Grid: For media owners, agencies, and retailers looking to connect media and commerce with programmatic
• Commerce Yield: For retailers, marketplaces & commerce companies looking to control, scale, and maximize digital asset monetization

Technology

• Addressability: Learn about our multi-pronged addressability strategy for the ecosystem
• Commerce AI: Reach your goals faster with advanced AI that thinks like a shopper
• Predictive Bidding: Bids based on the predicted value of each user to save you money
• Product Recommendations: Intent-based recommendations that drive more sales
• Shopper Graph: Connects shopper IDs & commerce data to scale and optimize your campaigns

Blog

Introducing Agentic Audiences

Solutions

By business

• For Advertisers: Connect products to people with performance media and retail media
• For Retailers: Earn incremental revenue with retail media
• For Media Owners: Grow revenue faster with the power of commerce
• For Agencies: Differentiate and deliver value with commerce intelligence
• For Marketplaces: Help your third-party sellers grow while creating a new seller-funded revenue stream.

By industry

• For Beauty Brands: See how our deep Beauty data and expertise power smarter full-funnel advertising
• For Travel Brands: Go from browsing to booking faster with Criteo’s full-funnel advertising solutions
• For CE Brands: Reach the right electronics shoppers with performance media and retail media powered by commerce intelligence.

Capabilities

Performance Media

• Customer Acquisition: Reach new people who are likely interested in you but don't know you yet
• Customer Retention: Increase customer lifetime value from people who already know you
• Dynamic Retargeting: Increase conversions from people who know you with personalized product ads
• Commerce Audiences: Find (and keep) your next best customer with Commerce Audiences built on real shopper data.
• Video Advertising: Drive discovery and engagement with online video
• GO Campaigns: Cross-channel performance — simplified for brands of any size.

Retail Media

• Retail Media: Reach and convert shoppers with relevant ads near the digital point of sale

Resources

General

• Resource Center: Reports, guides, webinars, and more to inform your ad strategy
• Blog: Fresh insights on commerce media and digital advertising
• Success Stories: How others have realized their goals by partnering with Criteo
• Consumer Trends: The latest consumer data for 20 countries and 600+ product categories
• Glossary: Definitions of the most common digital advertising terminology
• Help Center: FAQs, guides, and more to help you maximize your Criteo campaigns
• Events: See where Criteo will be next

Creative Formats

• Digital Ad Formats: Explore our ad formats for video, adaptive, rich media, and more
• Ad Gallery: Real-world examples for a variety of formats, verticals, and regions
• Dynamic Creative Optimization: Real-time creative decisioning that scales to make sure your ads are seen

About

• Company: Get to know Criteo
• Investors: Information for investors
• In the News: Press releases and mentions
• Diversity, Equity and Inclusion: Our DEI pillars, goals, and more
• Sustainability: Our approach for a sustainable future
• Trust Center: Our ad ethics, privacy, security and business integrity practices
• Careers: Explore open opportunities

Webinar

Why We Buy, Part 2: Are You Doing Brand Awareness Right?

In this three-part webinar series, we’ll talk through what makes consumers loyal, and how marketers can build effective awareness and consideration campaigns that positively impact your bottom line.

Part 2: Are You Doing Brand Awareness Right?

You’ll learn:

• The most popular channels used for brand awareness
• Marketers’ biggest branding challenges and tips for solving them
• How to move your customers through the purchase funnel—starting with awareness

Gilles Giudicelli
Head of Research, Criteo

UP NEXT:
Part 3: How to Get Distracted Consumers to Pay Attention

Reaching new customers is hard enough. But getting them to actually go to your website and consider buying a product is even harder. Join us to learn more findings from our marketer survey of how to run successful consideration campaigns.