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### Top brands earn strong holiday sales with Walmart Connect Mexico

343% return on ad spend for Brand #1  
310% return on ad spend for Brand #2  
252% return on ad spend for Brand #3

#### Reaching shoppers during Mexico’s Buen Fin holiday

Walmart Connect Mexico teamed up with Criteo to help the three brands achieve their return on ad spend goals. Through the partnership, Criteo recommended optimized retail media strategies for each of the three brands, such as keeping cost-per-clicks low to ensure that each campaign remained competitive.

As a result of the strategy, each of the brands were able to reach Walmart Mexico shoppers during Buen Fin across multiple page types, increase their sales, maintain a strong return on ad spend, and generate impressions. Here’s a breakdown of each brand’s results:

- **Brand #1**  
  Earned 10K+ clicks, 177K+ total impressions, a click-through rate of 5.73%, and an average cost-per-click of $14.79.
- **Brand #2**  
  Earned 4K+ clicks, 135K+ total impressions, a click-through rate of 3.42%, and an average cost-per-click of $11.10.
- **Brand #3**  
  Earned 68K+ clicks, 368K+ total impressions, a click-through rate of 6.12%, and an average cost-per-click of $11.10.

#### More Retailer Success Stories

**Isopure drives 80% sales growth for new product launch at Costco with search and onsite video.**  
80% Sales

**Isopure drives 80% sales growth for new product launch at Costco with search and onsite video.**  
Food and Drinks

**Época boosts ROAS 4X with onsite display innovation from Criteo.**  
+142% onsite display investment

**TerabyteShop breaks revenue records with GO Campaigns.**  
+60% Clicks

#### Ready to write your own success story with Criteo?

**Find out what we can do for you.**  
[Let's talk](/content/talk-to-an-expert/index.html)

Retail Media  
Reach and convert shoppers with relevant ads near the digital point of sale.