Meet **Criteo GO**: now with access to emerging advertising opportunities inside **ChatGPT**.

[Learn more](/content/success-stories/shopify/#/index.html)

## Criteo advertisers see an average 4.5X ROAS and reduced costs per visit with Shopify Audiences

4.5x

ROAS

### Curious about how we can help you?

[Let's talk](/content/talk-to-an-expert/index.html)

## Solution
Criteo and Shopify Plus customers use Shopify Audiences to maximize their ad performance and find more customers on top ad platforms with unique commerce insights only available on Shopify. The following examples highlight several success stories and include Criteo’s measurements for ad performance.

## Results

### Garden and landscaping supplier achieves 7X ROAS for new customers
To attract new high value customers, an online garden and landscaping supplier got creative with customer engagement. They leveraged Criteo’s ability to create a lookalike of their existing site buyers and combined it with Shopify’s custom Retargeting Boost list. By narrowing down their targeting efforts to reach users in key regions while optimizing conversions, the supplier was able to jumpstart new sales and achieve a 7.3X return on ad spend (ROAS) for new customers.

### Upscale retailer drives 8K Highly Qualified Unique Visitors
An upscale homewares retailer looking to boost site traffic and visibility with relevant shoppers targeted a combination of potential buyers using Shopify Audiences and a Criteo-generated lookalike of their Shopify Audience. Optimizing their campaign towards clicks, the retailer was able to drive over 8,000 site visits while maintaining a $.40 cost per visit.

### Sporting goods retailer drives 4X ROAS with their retargeting
An online sporting goods retailer was looking to increase their customer base as well as sales. Targeting Shopify’s Retargeting Boost audience list with Criteo, they set a strategy to deliver conversions while leveraging dynamic ads and Criteo’s product recommendation to increase sales, customers and new product discovery. Their campaign was a success and exceeded their 4x ROAS goal while driving net new conversions.

### Meal service boosts subscriptions
A growing meal service values new customers who bring a high lifetime value when they sign up for subscriptions. Targeting their Shopify Audiences via Commerce Growth Acquisition, the meal service drove 50 new subscriptions while staying within their target ROAS range.

### More Advertiser Success Stories

Home Centre accelerates ROAS with app retargeting and Meta extension

+20%

ROAS YoY after scaling with Criteo

Home Centre accelerates ROAS with app retargeting and Meta extension

Home & Garden

+20%

ROAS YoY after scaling with Criteo

+25%

ROAS after activating Meta

[Read story](/content/success-stories/home-centre/index.html)

Samsung drives stronger Black Friday profitability in Hungary with GO Campaigns

5x

Conversion rate vs. standard acquisition campaigns

Samsung drives stronger Black Friday profitability in Hungary with GO Campaigns

Consumer Electronics

5x

Conversion rate vs. standard acquisition campaigns

7.5

ROAS target increased from 6.5

15%

Share of total sales generated by integrated coupons

[Read story](/content/success-stories/samsung/index.html)

Bioderma drives nearly 4x higher ROAS with a full-funnel performance strategy

~4x

ROAS after shifting to full-funnel strategy

-65%

CPC, driving significantly higher efficiency

#### Ready to write your own success story with Criteo?

**Find out what we can do for you.**

[Let's talk](/content/talk-to-an-expert/index.html)  
Audiences

Find and keep your next top customer with the largest commerce dataset

[Learn more](/content/success-stories/shopify/index.html)  
Customer Acquisition

Reach new people who are likely interested in you but don't know you yet

[Learn more](/content/success-stories/shopify/index.html)  
Customer Retention

Increase customer lifetime value from people who already know you

[Learn more](/content/success-stories/shopify/index.html)