Secret Escapes: 60-100% Month-On-Month Increase in ROI | Criteo
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Secret Escapes, a membership-based luxury hotels and vacations company, achieved 60-100% month-on-month increase in ROI by utilizing Criteo’s AI Engine’s intelligent algorithms.
60%-100%
Return on investment
Challenge
As Secret Escapes expanded their business globally, so did their need to increase their reach in markets including the US, Germany and Denmark. They also wanted to simplify their day-to-day management of campaigns.
Solution
Secret Escapes trusted Criteo’s Account Management team and the technology behind the campaign to achieve their visibility and conversion goals. With the AI Engine’s intelligent and unique algorithms paired with Criteo’s personal service, they exceeded their goals. Ultimately, they saw Criteo and their strategic partner to reach customers they would have otherwise bypassed.
Outcome
- 60-100% month-on-month increase in Return on Investment (ROI)
- Criteo’s global reach saves significant effort for the Secret Escapes Digital Marketing team
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