Meet **Criteo GO**: now with access to emerging advertising opportunities inside **ChatGPT**.

### Blog

#### Introducing Agentic Audiences

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### Capabilities

#### Performance Media

- **Customer Acquisition**: Reach new people who are likely interested in you but don't know you yet
- **Customer Retention**: Increase customer lifetime value from people who already know you
- **Dynamic Retargeting**: Increase conversions from people who know you with personalized product ads
- **Commerce Audiences**: Find (and keep) your next best customer with Commerce Audiences built on real shopper data.
- **Video Advertising**: Drive discovery and engagement with online video
- **GO Campaigns**: Cross-channel performance — simplified for brands of any size.

#### Retail Media

- **Retail Media**: Reach and convert shoppers with relevant ads near the digital point of sale

### Resources

#### General

- **Resource Center**: Reports, guides, webinars, and more to inform your ad strategy
- **Blog**: Fresh insights on commerce media and digital advertising
- **Success Stories**: How others have realized their goals by partnering with Criteo
- **Consumer Trends**: The latest consumer data for 20 countries and 600+ product categories
- **Glossary**: Definitions of the most common digital advertising terminology
- **Help Center**: FAQs, guides, and more to help you maximize your Criteo campaigns
- **Events**: See where Criteo will be next

#### Creative Formats

- **Digital Ad Formats**: Explore our ad formats for video, adaptive, rich media, and more
- **Ad Gallery**: Real-world examples for a variety of formats, verticals, and regions
- **Dynamic Creative Optimization**: Real-time creative decisioning that scales to make sure your ads are seen.

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