Meet **Criteo GO**: now with access to emerging advertising opportunities inside **ChatGPT**.

# Introducing Agentic Audiences

# What’s next for retail media: A 2026 outlook

## Platforms

- **Commerce Media Platform** - The connected commerce media environment for the open internet
- **Commerce Growth** - For marketers & agencies looking for automated acquisition & retention
- **Criteo GO** - Self-service performance advertising powered by Criteo AI
- **Commerce Max** - For brands & agencies looking for retail media on the open internet
- **Commerce Grid** - For media owners, agencies, and retailers looking to connect media and commerce with programmatic
- **Commerce Yield** - For retailers, marketplaces & commerce companies looking to control, scale, and maximize digital asset monetization

## Technology

- **Addressability** - Learn about our multi-pronged addressability strategy for the ecosystem
- **Commerce AI** - Reach your goals faster with advanced AI that thinks like a shopper
- **Predictive Bidding** - Bids based on the predicted value of each user to save you money
- **Product Recommendations** - Intent-based recommendations that drive more sales
- **Shopper Graph** - Connects shopper IDs & commerce data to scale and optimize your campaigns

## Capabilities

### Performance Media

- **Customer Acquisition** - Reach new people who are likely interested in you but don't know you yet
- **Customer Retention** - Increase customer lifetime value from people who already know you
- **Dynamic Retargeting** - Increase conversions from people who know you with personalized product ads
- **Commerce Audiences** - Find (and keep) your next best customer with Commerce Audiences built on real shopper data.
- **Video Advertising** - Drive discovery and engagement with online video
- **GO Campaigns** - Cross-channel performance — simplified for brands of any size.

### Retail Media

- **Retail Media** - Reach and convert shoppers with relevant ads near the digital point of sale

## Resources

- **Resource Center** - Reports, guides, webinars, and more to inform your ad strategy.
- **Blog** - Fresh insights on commerce media and digital advertising.
- **Success Stories** - How others have realized their goals by partnering with Criteo.
- **Consumer Trends** - The latest consumer data for 20 countries and 600+ product categories.
- **Glossary** - Definitions of the most common digital advertising terminology.
- **Help Center** - FAQs, guides, and more to help you maximize your Criteo campaigns.
- **Events** - See where Criteo will be next.

## About

- **Company** - Get to know Criteo.
- **Sustainability** - Our approach for a sustainable future.
- **Trust Center** - Our ad ethics, privacy, security and business integrity practices.