Meet **Criteo GO**: now with access to emerging advertising opportunities inside **ChatGPT**. ## Platform - **Commerce Media Platform**: The connected commerce media environment for the open internet. - **Commerce Growth**: For marketers & agencies looking for automated acquisition & retention. - **Criteo GO**: Self-service performance advertising powered by Criteo AI. - **Commerce Max**: For brands & agencies looking for retail media on the open internet. - **Commerce Grid**: For media owners, agencies, and retailers looking to connect media and commerce with programmatic. - **Commerce Yield**: For retailers, marketplaces & commerce companies looking to control, scale, and maximize digital asset monetization. ## Technology - **Addressability**: Learn about our multi-pronged addressability strategy for the ecosystem. - **Commerce AI**: Reach your goals faster with advanced AI that thinks like a shopper. - **Predictive Bidding**: Bids based on the predicted value of each user to save you money. - **Product Recommendations**: Intent-based recommendations that drive more sales. - **Shopper Graph**: Connects shopper IDs & commerce data to scale and optimize your campaigns. ## Solutions ### By business - **For Advertisers**: Connect products to people with performance media and retail media. - **For Retailers**: Earn incremental revenue with retail media. - **For Media Owners**: Grow revenue faster with the power of commerce. - **For Agencies**: Differentiate and deliver value with commerce intelligence. - **For Marketplaces**: Help your third-party sellers grow while creating a new seller-funded revenue stream. ### By industry - **For Beauty Brands**: See how our deep Beauty data and expertise power smarter full-funnel advertising. - **For Travel Brands**: Go from browsing to booking faster with Criteo’s full-funnel advertising solutions. - **For CE Brands**: Reach the right electronics shoppers with performance media and retail media powered by commerce intelligence. ## Capabilities ### Performance Media - **Customer Acquisition**: Reach new people who are likely interested in you but don't know you yet. - **Customer Retention**: Increase customer lifetime value from people who already know you. - **Dynamic Retargeting**: Increase conversions from people who know you with personalized product ads. - **Commerce Audiences**: Find (and keep) your next best customer with Commerce Audiences built on real shopper data. - **Video Advertising**: Drive discovery and engagement with online video. - **GO Campaigns**: Cross-channel performance — simplified for brands of any size. ### Retail Media - **Retail Media**: Reach and convert shoppers with relevant ads near the digital point of sale. ## Resources ### General - **Resource Center**: Reports, guides, webinars, and more to inform your ad strategy. - **Blog**: Fresh insights on commerce media and digital advertising. - **Success Stories**: How others have realized their goals by partnering with Criteo. - **Consumer Trends**: The latest consumer data for 20 countries and 600+ product categories. - **Glossary**: Definitions of the most common digital advertising terminology. - **Help Center**: FAQs, guides, and more to help you maximize your Criteo campaigns. - **Events**: See where Criteo will be next. ### Creative Formats - **Digital Ad Formats**: Explore our ad formats for video, adaptive, rich media, and more. - **Ad Gallery**: Real-world examples for a variety of formats, verticals, and regions. - **Dynamic Creative Optimization**: Real-time creative decisioning that scales to make sure your ads are seen. ## About - **Company**: Get to know Criteo. - **Diversity, Equity and Inclusion**: Our DEI pillars, goals, and more. - **Sustainability**: Our approach for a sustainable future. - **Trust Center**: Our ad ethics, privacy, security and business integrity practices. # Ann Pyle Senior Manager Global Content Ann revels in finding the simplest and clearest way to convey a thought. Her favorite word is 'moxie', which she tries to embody whenever possible. She's been developing content strategies and writing for the tech and B2B space for more than a decade. This, along with her SEO and advertising agency experience, give her a unique understanding of both the art and science of marketing. When not writing, she's raising three daughters with her husband or escaping to the woods to hike, camp, or bike. ## Recent articles 1. **[The Next Frontier of Retail Media is Already Here: Inside AI-Powered Conversational Search](/content/blog/the-next-frontier-of-retail-media-is-already-here-inside-ai-powered-conversational-search/index.html)** 2. **[Criteo Recognized as a Leader in QKS Group SPARK Matrix for Retail Media](/content/blog/criteo-recognized-as-a-leader-in-qks-group-spark-matrix-for-retail-media/index.html)** 3. **[Commerce Grid is included in Forrester’s Sell-Side Platforms Landscape, Q2 2026](/content/blog/commerce-grid-is-included-in-forresters-sell-side-platforms-landscape-q2-2026/index.html)** 4. **[Commerce in the Age of AI: What’s Actually Changing (and What Isn’t)](/content/blog/commerce-in-the-age-of-ai-whats-actually-changing-and-what-isnt/index.html)** 5. **[Black Friday and Holiday-Festive Season: Consumer Insights](/content/blog/black-friday-and-holiday-festive-season-consumer-insights/index.html)** 6. **[Five CPG shopper truths from our new Global CPG Pulse — and what to do about them](/content/blog/five-cpg-shopper-truths-from-our-new-global-cpg-pulse/index.html)** 7. **[From Scroll to Sale: How Onsite Video Captures Attention and Converts Shoppers](/content/blog/how-onsite-video-captures-attention-and-converts-shoppers/index.html)** 8. **[Winning with retail media: How brands can simplify with Commerce Max](/content/blog/winning-with-retail-media-how-brands-can-simplify-with-commerce-max/index.html)** 9. **[Sponsored products: Your go-to for reaching high-intent shoppers](/content/blog/sponsored-products-your-go-to-for-reaching-high-intent-shoppers/index.html)** 10. **[Sponsored products: Boost your brand with sponsored ads](/content/blog/boost-your-brand-with-sponsored-products-ads/index.html)** 11. **[Closed-loop measurement: Your ticket to true ROAS](/content/blog/closed-loop-measurement-your-ticket-to-true-roas/index.html)** 12. **[How to Diversify Your Spend Beyond Walled Garden Advertising](/content/blog/walled-garden-advertising/index.html)**