# Criteo Programmatic Advertising Professional Certification

## Gain expertise in leveraging Criteo's solutions for impactful programmatic advertising strategies.

[Enroll](https://academy.criteo.com/checkout/22hpcnoei2cqu)

Welcome to the Criteo Programmatic Advertising Professional Certification!

Unlock your **full programmatic advertising potential with Commerce Growth**.

Gain expertise in programmatic fundamentals and Criteo solutions through 7 self-paced courses featuring real-world scenarios.

**What You’ll Earn:**

- **Campaign Expertise:** Drive results aligned with your objectives.
- **Professional Recognition:** Share your certificate, enhance your profile, and grow your career.

By the end of this certification, **you** **will be able to**:

- Navigate Criteo’s AI-driven technology, including predictive bidding, dynamic creative optimization, and data transparency.
- Understand audience types and their alignment with marketing goals, as well as ad format showcases to craft compelling, full-funnel campaigns.
- Leverage Criteo solutions across web, app, and store channels, and master integration basics, Criteo OneTag, and feed management.

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### **What Others Say**

_“Highly actionable training for scalable growth. Insights improved retargeting strategies.”_ – Michael Zwick, WPROMOTE

_“Insightful material enhanced my platform understanding.”_ – Selina Patel, FLUID DIGITAL

_“Great for both beginners and advanced users. I learned a lot through this course and feel confident to do more in the platform moving forward.”_ – Erin Ray, WPROMOTE

**Ready, set, GROW!**

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Get to Know Commerce Growth\
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Get to know how Commerce Growth fuels business growth, connecting marketers with the right customers to achieve their customer acquisition and retention goals with always-on strategies. Let's get started!\
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0 hr 29 min\
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Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/get-to-know-commerce-growth "Get to Know Commerce Growth") \
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How Criteo Technology Works\
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Learn about what makes Criteo data and AI different to others.\
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0 hr 40 min\
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Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/how-criteo-technology-works "How Criteo Technology Works") \
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Discover Criteo's Audience Solutions\
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Learn about the audiences that you can reach with Criteo to successfully meet your marketing objective.\
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0 hr 22 min\
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Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/discover-criteos-audience-solutions-1 "Discover Criteo's Audience Solutions") \
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Great Looking Ads Across the Full-Funnel\
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Learn more about Criteo's creative capabilities and how to achieve great looking ads at every stage of the marketing funnel.\
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0 hr 15 min\
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Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/great-looking-ads-across-the-full-funnel "Great Looking Ads Across the Full-Funnel") \
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Commerce Growth Solutions\
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Deep dive into Criteo's solutions to meet your acquisition and retention goals.\
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1 hr 0 min\
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Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/commerce-growth-solutions "Commerce Growth Solutions") \
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Getting Started with Criteo\
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What you need to know to get started with Criteo.\
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0 hr 18 min\
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Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/getting-started-with-criteo "Getting Started with Criteo") \
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Strategies for Success\
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Learn about the fundamentals of setting up and optimizing a conversion campaign.\
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0 hr 21 min\
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Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/strategies-for-success "Strategies for Success")

We help advertisers, retailers, and publishers activate and monetize audiences everywhere shoppable moments happen.