Criteo Programmatic Advertising Professional Certification

Gain expertise in leveraging Criteo's solutions for impactful programmatic advertising strategies.

Welcome to the Criteo Programmatic Advertising Professional Certification!

Unlock your full programmatic advertising potential with Commerce Growth.

Gain expertise in programmatic fundamentals and Criteo solutions through 7 self-paced courses featuring real-world scenarios.

What You’ll Earn:

Campaign Expertise: Drive results aligned with your objectives.
Professional Recognition: Share your certificate, enhance your profile, and grow your career.

By the end of this certification, you will be able to:

Navigate Criteo’s AI-driven technology, including predictive bidding, dynamic creative optimization, and data transparency.
Understand audience types and their alignment with marketing goals, as well as ad format showcases to craft compelling, full-funnel campaigns.
Leverage Criteo solutions across web, app, and store channels, and master integration basics, Criteo OneTag, and feed management.

What Others Say

“Highly actionable training for scalable growth. Insights improved retargeting strategies.” – Michael Zwick, WPROMOTE

“Insightful material enhanced my platform understanding.” – Selina Patel, FLUID DIGITAL

“Great for both beginners and advanced users. I learned a lot through this course and feel confident to do more in the platform moving forward.” – Erin Ray, WPROMOTE

Ready, set, GROW!

Get to Know Commerce Growth

Get to know how Commerce Growth fuels business growth, connecting marketers with the right customers to achieve their customer acquisition and retention goals with always-on strategies. Let's get started!

0 hr 29 min

Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/get-to-know-commerce-growth "Get to Know Commerce Growth")

How Criteo Technology Works

Learn about what makes Criteo data and AI different to others.

0 hr 40 min

Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/how-criteo-technology-works "How Criteo Technology Works")

Discover Criteo's Audience Solutions

Learn about the audiences that you can reach with Criteo to successfully meet your marketing objective.

0 hr 22 min

Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/discover-criteos-audience-solutions-1 "Discover Criteo's Audience Solutions")

Great Looking Ads Across the Full-Funnel

Learn more about Criteo's creative capabilities and how to achieve great looking ads at every stage of the marketing funnel.

0 hr 15 min

Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/great-looking-ads-across-the-full-funnel "Great Looking Ads Across the Full-Funnel")

Commerce Growth Solutions

Deep dive into Criteo's solutions to meet your acquisition and retention goals.

1 hr 0 min

Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/commerce-growth-solutions "Commerce Growth Solutions")

Getting Started with Criteo

What you need to know to get started with Criteo.

0 hr 18 min

Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/getting-started-with-criteo "Getting Started with Criteo")

Strategies for Success

Learn about the fundamentals of setting up and optimizing a conversion campaign.

0 hr 21 min

Reseller Onboarding](https://academy.criteo.com/path/criteo-programmatic-advertising-professional-certification/strategies-for-success "Strategies for Success")

We help advertisers, retailers, and publishers activate and monetize audiences everywhere shoppable moments happen.